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The Concept Note on The Hans India


Another English newspaper for Andhra Pradesh? Not exactly. A different newspaper so to say. Well, The Hans India certainly wants to position itself in a way that will make a significant difference to society, in general, and Andhra Pradesh in particular, with simultaneous editions in Hyderabad, Visakhapatnam, Vijayawada, Tirupati and Warangal. The State already has four English newspapers, but the overall social responsibility is not a top priority for any of them.


The Hans India is our maiden entry into the print media, following the remarkable success of HMTV, our well-known Telugu news channel. So what is the significance of the Hans? Well, a hans or hamsa or swan is regarded as a “sacred” bird in Hindu mythology, known for its spectacular qualities. That said, it is our Group logo that made HMTV a great success.


The Hans India will strive to make a difference, both in terms of concept and content. Free, frank and fearless is our slogan and we will work towards fulfilling this promise.


The following are some of our key goals:


The Hans India will not serve as a platform for any political party. That said, our political coverage will be extensive and free from bias.


It is rather unfortunate that most newspapers today have given up the national mission of pre-independence days and become pure commercial ventures, with an overwhelming dose of sensationalism and glamour. At The Hans India, we will closely highlight the socio-economic development of India, in general, and Andhra Pradesh in particular. We will endeavor to take up the role of a social watchdog, just like in the olden days when the media used to play a very responsible role.


Our uniqueness will be our sincere efforts to make the twin cities a better place to live in. We will run aggressive campaigns, inviting citizens to air their grievances and prompting the authorities for a quick response.


We plan to adopt a neglected ward in Hyderabad and develop it into a model one, with the active involvement of the ward officer, social organizations and citizens’ representatives. We will utilize the extensive network of HMTV to highlight the problems in all the districts that make up Greater Hyderabad.


Our campaigns will also extend to areas such as public utilities & health, corporate hospitals, education, law courts, police stations, and even business enterprises.


We plan to establish a Citizen’s Forum, comprising professionals, environmentalists, consumer activists and voluntary organizations, and people will be given assistance in law courts, hospitals and consumer forums by the respective panel members.

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